Eastman Kodak keeps the train rolling with more self-distributed films

Gary Pageau ,

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Kodak UltraMax 400

After Eastman Kodak Co. quietly added two films, Kodacolor 100 and Kodacolor 200, to its still photo film landing page in September. Kodak has now added Kodak Gold 200 and Kodak UltraMax 400 film. Both films feature the classic Kodak branding as Kodacolor, with bright yellow packaging and classic red Kodak logo.

The company says the “ULTRAMAX 400 is a high-speed, daylight-balanced color negative film designed to perform across a wide range of shooting conditions. With fine grain, vivid color saturation, sharp detail, and consistent color reproduction, it’s ideal for capturing everyday moments with clarity and vibrancy.”

Also, “KODAK GOLD 200 is a versatile, medium-speed, daylight-balanced color negative film designed for everyday photography. It delivers fine grain, vibrant color saturation and sharp detail, with reliable and consistent color reproduction across a range of lighting conditions.”

Written by 

Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.